Travel is Back

After two years of pandemic restrictions ground travel to a halt, 2022 is shaping up to be a rebound year for the tourism industry. Pent-up demand has led to a huge surge in bookings and travel across all segments—from business travel to leisure vacations. Several factors are driving this travel resurgence.

As COVID concerns recede, many are more comfortable taking trips they’ve put off. Surveys show over 50% of Americans plan to travel more over the next year than they did pre-pandemic. The lifting of international travel bans has also unleashed tourist demand globally.

In addition, remote and hybrid work arrangements are enabling more frequent and longer trips. Without commutes and rigid office schedules, people have greater flexibility to work on the go. Digital nomads packing up their laptops are fueling a boom in long-term travel.

The experiences and connections missed during lockdowns have made people cherish travel again. Bucket list trips, romantic getaways, family reunions, and destination weddings are all surging. Revenge travel has become a trend as people make up for lost time.

While inflation and high gas prices are squeezing wallets, many still prioritize travel spending over other discretionary purchases. The strong U.S. dollar has also made foreign destinations more affordable for American travelers.

The tourism industry has ramped up capacity and removed barriers to capture this demand. Hotels and attractions are investing in upgrades and new amenities. Streamlined health protocols have made international travel easier as well.

All signs point to travel numbers steadily increasing. Americans are forecasted to spend over $1 trillion on travel this year—near pre-pandemic levels. As more people get out exploring again, the wanderlust that defines the travel spirit is back in full force.